ORIGINAL CRUSHES | PRE-ORDER
ORIGINAL CRUSHES | PRE-ORDER
ORIGINAL CRUSHES | PRE-ORDER
$115.00

ORIGINAL CRUSHES | PRE-ORDER

Every protein-packed drink is formulated with our [ I DON'T WANT TO GROW UP ] blend, an anti-aging wellness cocktail of nutrients and superfoods clinically proven for their benefits on your skin, hair, muscles, joints, bones and whole-body health: 10 grams of marine collagen, 1 billion cultures of probiotics, and 1,000 mcg of biotin.

Packaged as stick packs, every drink mix is portable, no-fuss, and gym-bag-friendly.

Just add to water, coffee, and smoothies.

non gmo | no preservatives | no added sugars | sustainably sourced tilapia | made in the USA

FREQUENTLY ASKED QUESTIONS

In what way is powder more effective than pills - as stated on the site?

Powder collagen, when mixed with water, turns into a liquid collagen -- which by far is the most easily absorbed by the body. It also takes less for the body to break down liquid collagen -- while capsules can take more than 30-45 mins depending on what you had eaten that day.

Why did you pick marine collagen over bovine collagen?

We made a conscious choice to use only fish collagen, despite bovine collagen being much cheaper— and so should you. Not only is fish collagen free of slaughter-house diseases, more sustainably sourced, and frankly better tasting, it is also more effective. Plus, between sterilized fish skin and cow hides boiled in acid, it's really a no-brainer. Right?

Our collagen is 100% non-gmo fish— carbohydrate free, fat free, purine free, cholesterol free, OGM free, and preservative free. It is sustainably sourced (the collagen comes from fish skin that would have been thrown away otherwise), comes from a farm in France where it was veterinary controlled, and filtered twice before being milled into collagen.

Although supplements are unable to be regulated by the FDA, we made sure that our manufacturers and suppliers sourced only the most premium, high quality ingredients, so that you would never have to question what you are putting inside your body.

How do you get the powder to mix perfectly? 

We like to pour a little bit of lukewarm water into a glass or a cup, put the crush into it, and mix it until the water thickens, and the powder dissolves perfectly. Then, I'll add more water-- whether cold with ice or hot (I also do this with coffee). The matcha is definitely the trickiest, but since it's a grainier powder it needs to be dissolved into like a paste first almost. Another way is to put it directly into a water bottle, and shake it up. When it's a closed bottle it blends better.

What does it really taste like?

The powders actually don't have a taste of their own (though often, collagen does). but we have scoured the earth to make sure that the collagen we selected and the formula we've landed on is something that you would be able to enjoy with almost anything. 

Can you take too much collagen?
When our founder, Sally, got burned, she took collagen twice a day (20g). Although we can't speak for all, the only thing that happened to her was better skin and better hair!
How long does it take for effects to show?
Probiotics can help you feel better in hours. The benefits of collagen, however, may take up to two to four weeks.
How do I prepare it?
Our ingredients were designed to be added into water or coffee first before adding any kind of milk to it.
Why did you choose powder over pills?
Well, simply put: we hated pills. we hated, and still hate, the feeling we got after swallowing. but turns out, powder is much more effective anyways!
How is it sustainable?
Our collagen comes from the fish skin, the usually "unwanted" parts of the fish that would have been thrown away otherwise.
Are there added sweeteners or sugar in your drink mixes?
No. Our crushes are functionally flavored with ingredients perfected by nature.
Can I take your drink mixes if I am pregnant or breastfeeding?

Yes, extra collagen is actually sometimes recommended for pregnant women - but consult your doctor before trying our drink mixes or if you have any questions.

Is ingesting tilapia collagen is different (and far better for you) than eating the actual fish (which I've read can be compared to being as poor for you as eating bacon)?

So of course, every meal prep is different. Having said that, most of the time, the fish that we consume is usually cooked with a lot of things that aren’t quite so great for you, such as salt, and then packed with preservatives that are often carcinogenic (insert bacon example here). And when one consumes fish skin, which is where we source collagen from primarily, it is usually deep fried, or again, drenched in sodium. Hence, we can’t advise you to eat ten whole grams of fish skin too often, let alone every day (and the daily aspect can’t be emphasized more, as our bodies cannot store protein for longer than 24 hours).

I've read that wild caught fish is a better choice than farm raised and I've also read that tilapia is an unhealthy fish. I'd still like to continue taking crushed tonic and was wondering if you could explain the benefits behind choosing farm raised and tilapia?

We chose farm raised tilapia for many reasons: Unfortunately in today’s world, wild-caught doesn’t always mean it’s good. Many breeds of wild fish now contain high levels of mercury and other toxins. And we wanted to steer clear from Gulf of Mexico area and East Asia for such reasons. Sourcing collagen from the abundant, aquacultured tilapia is environmentally friendly: because we use skin that would have been thrown away otherwise, we are hurting Mother Earth a little less. We wanted to go with tilapia collagen for its efficacy. Compared to the other sources of marine collagen, tilapia skin is the biggest winner in promoting wound healing and skin regeneration (Tilapia collagen encourages the growth of fibroblastsand increases the expression of genes involved in wound healing). Tilapia also has the highest protein concentrations in their scales, something we prioritized. And of course, all of our tilapia collagen goes through a validated and safe process (sterilization and pasteurization, filtration, UF, and demineralization). Our collagen is not irradiated and is GMO-free, contaminants free, carbohydrate free, cholesterol free, and preservative free.

Beyond the beauty benefits, why should we take collagen?

Collagen ingestion helps facilitate new regeneration of skin, muscle, bones, and hair: as the go-to medication for those with joint and bone diseases, it is known to reduce pain and improves mobility by stimulating the biosynthesis of type II collagen, the foundation of cartilage.

What is the ideal dosage of collagen per day? Can you have too much?

When I used collagen for the sole purpose of recovering from my burns, I took about 30g of it daily.  I also drank around the same amount a day -- if not more--  when I started formulating and playing around with different recipes.

I would say that is probably the max for me -- 30g.

To get the effects of great hair and skin, it’s less about increasing your daily dosage and more about consistency and sticking to it. Of course, I’d recommend around 10g daily -- but after that, there’s only so much your body can do with the extra amounts of protein, especially because our bodies cannot store it.

Collagen is a type of protein that all living, breathing animals – including humans – produce. It makes up our bones, muscles, skin, and hair. It’s also the most abundant protein in our bodies that holds our bones, muscles, and especially skin, together (it makes up 70% of the protein found in skin).

Think of collagen as gatekeepers of moisture in our cells, integral in keeping our cells hydrated. And unfortunately, as we age, our body’s ability to produce our much needed supply of collagen diminishes at a rate of 1% a year, resulting in the depletion of collagen in our skin cells. Consequently, our skin fails to retain the moisture as it once used to, leading to less hydrated cells and looser, weaker, stretchier, and thinner skin (and of course, this is what causes wrinkles, fine lines, dry skin, cellulite, and even brittle hair).

But don't worry: according to clinical research, ingesting our sustainably sourced marine collagen from non-gmo fish skin is clinically proven to improve skin hydration, reduce perceived wrinkles and improve total skin extensibility in just 4 weeks.

In addition, it is known to:

— Strengthen and quicken hair growth
— Aid cell and muscle regeneration 
— Improve bone and joint health
— Provide 8 amino acids per every serving

What probiotics do for our health and our skin, is almost immeasurable: our stomach, AKA the “second brain,” is actually the ruler of our overall health. And when our stomachs are off (think constipation, diarrhea, even just too much of the wrong food), our skin takes a beating almost immediately.

With probiotics, however, our stomach achieves that needed homeostasis much more easily: by being able to fend off a lot of what causes these problems and supporting the excretion process of pushing the radical toxins out of our system, our skin becomes stronger, happier, and healthier.

Which is why we turned to one of the toughest strains of probiotics (live cultures that help balance your good and bad bacteria in your stomach) in the market.

Our probiotics are:

— Clinically proven to support digestive and immune health
— Clinically proven to support and enhance protein utilization 
— Survives 10x more effectively than yogurt cultures
— Supported by over 20 peer-reviewed studies
— FDA GRAS approved

And because each one is contained within a seed-like spore that protects them from outside elements and helps them survive the long journey to your digestive tract (the truth is, many probiotics just don't live long enough to get to where they are needed (the gut). Ours are real troopers, and can withstand both hot and cold temperatures (so go ahead, add it to your soups!). 

Studies have shown that when the body is challenged (by colds and the flu for example), our probiotic helps upregulate the protective cytokines which help fight the challenge. When the body is challenged by over active cytokines it helps down regulate these cytokines. So more balance, but this time for your immune system.

There are also emerging science related to new discoveries about how probiotics can impact health. Protein absorption, muscle recovery, skin conditions, urinary and vaginal health, and more.

Each tonic includes 1,000 mcg of biotin, a vitamin (b7) known to boost your mental focus and energy, on top of strengthening your hair and nails. 

Biotin is also known to:

— Support a healthy metabolism
— Maintain healthy skin, hair and nails
— Sustain healthy brain function
— Help reduce blood sugar
— Support adrenal and thyroid function
— Help maintain a healthy cardiovascular system

The Original Crush is flavored with lucuma, a mapley-taste superfood that adds a hint of sweet without the calories. This blend was created to turn any and every drink functional: coffee, smoothies, shakes, and even soups! 

Collagen is the most abundant protein in our bodies that holds our bones, muscles, skin together: it makes up between 25-25% of the body’s proteins and 70% of the protein found in skin.

As we age, our body’s ability to produce natural collagen depletes, resulting in wrinkles and other signs of aging. This has been found to be moderately reversible with the consumption of collagen and collagen-boosting foods.

We can thank this degenerative process for signs of aging, such as wrinkles, sagging skin and joint pains due to weaker or decreased cartilage (hello, skeleton legs).

Other lifestyle factors — like eating a diet high in sugar, smoking and high amounts of sun exposure — also contribute to depleting collagen levels. It’s been found that collagen-related diseases most commonly arise from a combination of either genetic defects, poor intake of collagen-rich foods, nutritional deficiencies and digestive problems affecting production (synthesis) of collagen.

Ingesting collagen, however, offsets a lot of these symptoms, as supplying our body with more collagen gives our skin strength, structure, and elasticity, in addition to replacing our dead skin cells.

And after just 12 weeks of daily collagen intake, surveyed respondents in a focus trial* noticed:

a. decrease in wrinkles
b. increased skin hydration
c. increased skin firmness
d. decrease in joint pain
e. an increased supply of collagen at the cellular level to hold the walls of our cells upright

 

week 1

week 12

*Focus Trial used a device that measured the amounts of moisture and elastin in the skin at the cellular level

**These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

 

For more science, click here

WHY MARINE COLLAGEN?

Collagen is a type of protein that all living, breathing animals – including humans – produce. It makes up our bones, muscles, skin, and hair. It’s also the most abundant protein in our bodies that holds our bones, muscles, and especially skin, together (it makes up 70% of the protein found in skin).

Think of collagen as gatekeepers of moisture in our cells, integral in keeping our cells hydrated. And unfortunately, as we age, our body’s ability to produce our much needed supply of collagen diminishes at a rate of 1% a year, resulting in the depletion of collagen in our skin cells. Consequently, our skin fails to retain the moisture as it once used to, leading to less hydrated cells and looser, weaker, stretchier, and thinner skin (and of course, this is what causes wrinkles, fine lines, dry skin, cellulite, and even brittle hair).

But don't worry: according to clinical research, ingesting our sustainably sourced marine collagen from non-gmo fish skin is clinically proven to improve skin hydration, reduce perceived wrinkles and improve total skin extensibility in just 4 weeks.

In addition, it is known to:

— Strengthen and quicken hair growth
— Aid cell and muscle regeneration 
— Improve bone and joint health
— Provide 8 amino acids per every serving

WHY PROBIOTICS?

What probiotics do for our health and our skin, is almost immeasurable: our stomach, AKA the “second brain,” is actually the ruler of our overall health. And when our stomachs are off (think constipation, diarrhea, even just too much of the wrong food), our skin takes a beating almost immediately.

With probiotics, however, our stomach achieves that needed homeostasis much more easily: by being able to fend off a lot of what causes these problems and supporting the excretion process of pushing the radical toxins out of our system, our skin becomes stronger, happier, and healthier.

Which is why we turned to one of the toughest strains of probiotics (live cultures that help balance your good and bad bacteria in your stomach) in the market.

Our probiotics are:

— Clinically proven to support digestive and immune health
— Clinically proven to support and enhance protein utilization 
— Survives 10x more effectively than yogurt cultures
— Supported by over 20 peer-reviewed studies
— FDA GRAS approved

And because each one is contained within a seed-like spore that protects them from outside elements and helps them survive the long journey to your digestive tract (the truth is, many probiotics just don't live long enough to get to where they are needed (the gut). Ours are real troopers, and can withstand both hot and cold temperatures (so go ahead, add it to your soups!). 

Studies have shown that when the body is challenged (by colds and the flu for example), our probiotic helps upregulate the protective cytokines which help fight the challenge. When the body is challenged by over active cytokines it helps down regulate these cytokines. So more balance, but this time for your immune system.

There are also emerging science related to new discoveries about how probiotics can impact health. Protein absorption, muscle recovery, skin conditions, urinary and vaginal health, and more.

WHY BIOTIN?

Each tonic includes 1,000 mcg of biotin, a vitamin (b7) known to boost your mental focus and energy, on top of strengthening your hair and nails. 

Biotin is also known to:

— Support a healthy metabolism
— Maintain healthy skin, hair and nails
— Sustain healthy brain function
— Help reduce blood sugar
— Support adrenal and thyroid function
— Help maintain a healthy cardiovascular system

ABOUT ORIGINAL CRUSH

The Original Crush is flavored with lucuma, a mapley-taste superfood that adds a hint of sweet without the calories. This blend was created to turn any and every drink functional: coffee, smoothies, shakes, and even soups! 

CLINICAL SUPPORT

Collagen is the most abundant protein in our bodies that holds our bones, muscles, skin together: it makes up between 25-25% of the body’s proteins and 70% of the protein found in skin.

As we age, our body’s ability to produce natural collagen depletes, resulting in wrinkles and other signs of aging. This has been found to be moderately reversible with the consumption of collagen and collagen-boosting foods.

We can thank this degenerative process for signs of aging, such as wrinkles, sagging skin and joint pains due to weaker or decreased cartilage (hello, skeleton legs).

Other lifestyle factors — like eating a diet high in sugar, smoking and high amounts of sun exposure — also contribute to depleting collagen levels. It’s been found that collagen-related diseases most commonly arise from a combination of either genetic defects, poor intake of collagen-rich foods, nutritional deficiencies and digestive problems affecting production (synthesis) of collagen.

Ingesting collagen, however, offsets a lot of these symptoms, as supplying our body with more collagen gives our skin strength, structure, and elasticity, in addition to replacing our dead skin cells.

And after just 12 weeks of daily collagen intake, surveyed respondents in a focus trial* noticed:

a. decrease in wrinkles
b. increased skin hydration
c. increased skin firmness
d. decrease in joint pain
e. an increased supply of collagen at the cellular level to hold the walls of our cells upright

 

week 1

week 12

*Focus Trial used a device that measured the amounts of moisture and elastin in the skin at the cellular level

**These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

 

For more science, click here

Customer Reviews

Based on 46 reviews
91%
(42)
7%
(3)
2%
(1)
0%
(0)
0%
(0)
J
J.N.
honestly all so good!

I’ve been a long time collagen fan and tried a bunch of different kinds but never found one I could just drink straight up or I would put it in my morning smoothie and it would ruin the whole thing! Original is probably my favorite since you can put it in anything and it still tastes great!

B
B.
Makes my hair grow

I’m in college and my biggest fear is that I’d lose hair. When I started drinking crushed tonic, I drank it mostly for the probiotics, because I heard that it was good for weight loss and increasing my metabolism. I was right, but what I was even happier about, was that my beard and hair started growing more thicker and fuller. Even my eyelashes are longer, which my girlfriend gets jealous about.

l
l.
super in love with your product!!!

Legit obsessed. I am not just saying this... I have tried a lot of different collagen products and this by far blows the other ones out of the park. I cannot taste it in my coffee, which was the biggest issue I had with other types. Cannot wait to try the other flavors and mix in with my morning smoothies. Also, branding on point. Seriously cannot say enough good things— So impressive. The "have a crush on us?" I died. So good.

A
A.
Amazing Results

I am a 26 year old man, and have not had a solid anti-aging routine. However, Crushed Tonic has been ingrained into my daily routine. I can't go a day without it. Not only have I seen benefits on my face, but my hair is thicker! I have even stopped using prescription hair growth products because of Crushed Tonic's results. Thank you so much!!

j
j.j.
Sleeves of Health

These have kept me on track since the beginning. I’m a Mother if 3 (4,6,8) and I haven’t missed a beat, gotten sick or lost my mood...I’m hooked!

REVIEWS

CRUSHING ON US?

47 REVIEWS
91%
(43)
6%
(3)
2%
(1)
0%
(0)
0%
(0)
honestly all so good!

I’ve been a long time collagen fan and tried a bunch of different kinds but never found one I could just drink straight up or I would put it in my morning smoothie and it would ruin the whole thing! Original is probably my favorite since you can put it in anything and it still tastes great!

Makes my hair grow

I’m in college and my biggest fear is that I’d lose hair. When I started drinking crushed tonic, I drank it mostly for the probiotics, because I heard that it was good for weight loss and increasing my metabolism. I was right, but what I was even happier about, was that my beard and hair started growing more thicker and fuller. Even my eyelashes are longer, which my girlfriend gets jealous about.

super in love with your product!!!

Legit obsessed. I am not just saying this... I have tried a lot of different collagen products and this by far blows the other ones out of the park. I cannot taste it in my coffee, which was the biggest issue I had with other types. Cannot wait to try the other flavors and mix in with my morning smoothies. Also, branding on point. Seriously cannot say enough good things— So impressive. The "have a crush on us?" I died. So good.

Amazing Results

I am a 26 year old man, and have not had a solid anti-aging routine. However, Crushed Tonic has been ingrained into my daily routine. I can't go a day without it. Not only have I seen benefits on my face, but my hair is thicker! I have even stopped using prescription hair growth products because of Crushed Tonic's results. Thank you so much!!

Sleeves of Health

These have kept me on track since the beginning. I’m a Mother if 3 (4,6,8) and I haven’t missed a beat, gotten sick or lost my mood...I’m hooked!